Roof Masters, a GAF Master Elite contractor, partnered with Range Home Services in early 2024 with the goal of increasing their visibility, attracting more homeowners, and standing out in a competitive roofing market.
In 2023, Roof Masters completed 90 roofing jobs and installed 2,200 roofing squares. Despite their expertise, they struggled to connect with new clients online and sought a digital strategy to boost their presence and attract more leads.
Range Home Services implemented a comprehensive three-part strategy to transform Roof Masters’ online presence:
We launched a targeted SEO campaign focused on local roofing searches, allowing Roof Masters to rank higher and capture more relevant traffic.
To convert site visitors into leads, we optimized their website with user-friendly navigation and compelling calls-to-action.
By highlighting Roof Masters’ GAF Master Elite certification, we enhanced their credibility and appealed to potential customers.
With the optimized SEO strategy, Roof Masters nearly doubled their completed jobs.
This substantial growth marked a near doubling of project size.
The SEO efforts resulted in a significant increase in calls from potential customers.
Our website optimization brought more targeted traffic to their site.
Enhanced website functionality led to a substantial increase in leads directly from the site.
